Whether you are marketing, branding, writing on social media or have an audience to entertain, people are far more likely to engage and connect if you deliver a well-crafted story with an emotional core.
The author of this book, Bobette Buster, is a story consultant to major studios including Pixar, Disney and Sony Animation. In Do Story she teaches the art of telling powerful and engaging stories. With profiles of activists, leaders and visionaries, she shares a variety of styles and subjects to demonstrate her Ten Principles of Storytelling. Find out:
- How to source, structure and shape your story
- The power of the 'gleaming detail'
- Why an emotional connection is key
The book includes beautiful artwork by Millie Marotta and plenty of practical tips and exercises. You'll soon discover how to take your own storytelling from good to great.